Unless you work in marketing, odds are you’re not really a fan of ads. However, that doesn’t change the fact that if you consume media of any kind, you’re being bombarded by ads all day. And while a lot of them are pretty typical, every now and then, an ad pops up that leaves an impression. Read on for some of our favorite advertisements past and present, that changed what people thought they knew about advertising!
Bearded Lady Bourbon’s ‘Stay Strong’ Ad
Sometimes, to make a memorable ad, you have to get a little bold. That’s what bourbon maker Bearded Lady did when they released their “Stay Strong” campaign. This image was only one part of the campaign, but it might just be one of the more memorable. It shows an airport security officer lubing up her fingers to get ready to check for any paraphernalia. However, the most disturbing part of this image might just be the look on her face.
We imagine that having to go through something like this would be bad enough, but actually having it done by someone who seems like they’re enjoying it would just be a nightmare. It’s definitely something that sticks with you, which means it’s great marketing.